Introducing our New Change for Change Program!

Heres how it works:
Each time you shop at River Valley Co-op, a friendly co-op cashier will ask if you'd like to donate to Change for Change. This rounds your bill to the nearest dollar, with all of the change going to one organization in our community each month.


Check out the nonprofits currently up for nomination on this page!



January Change for Change: Community Involved in Sustaining Agriculture [CISA]

Community Involved in Sustaining Agriculture, or CISA, began their important work of strengthening local farms and expanding community access to nutritious, locally produced food in the Western Massachusetts area.

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December Change for Change: Friends of Hampshire County Homeless Individuals

Friends of Hampshire County Homeless Individuals helps homeless people in Hampshire County live with dignity by providing emergency shelter and related services, creating housing, and advocating for the homeless.

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October Change for Change: Easthampton Community Center

The Easthampton Community Center's mission is to provide services and assistance to residents of the greater Easthampton area. The Center provides a number of services including a food pantry, Community Care Kitchen and a Clothing Closet, along
with meeting space for community groups and holiday or celebratory gatherings...

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September Change for Change: Hilltown Land Trust

Hilltown Land Trust works to conserve ecologically important wildlands, economically and culturally important working lands, and the scenic beauty and rural character of the Hilltowns. They have conserved over 5,000 acres of land, including hiking trails and other public access properties, in addition to land for wildlife habitat, climate resilience, and so much more. They also provide public education and recreation opportunities at very low or no cost to connect people with the natural world.

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August Change for Change: Will Bike 4 Food

Will Bike 4 Food (WB4F) is an annual charity cycling event held by The Food Bank of Western MA to raise funds and awareness about the issue of local hunger. This year’s event will once again be held live and in-person, crucially helping food insecure individuals and families during their time of need.

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